This was a great opportunity to look at negotiation from the other side of the fence. A while ago we did a big project for ntl, re-negotiating some of their software and support agreements. Our efforts delivered £1.25million of savings, and showed how much could be achieved with a bit of planning, preparation and creative thinking - all of which add up to ace negotiations!
So pulling together everything we'd learned from this exercise and other buy-side negotiations, with our extensive sell-side experience enabled us to create a cracking half-day workshop. It was a very intensive morning, but really helped the client to focus on what they needed to do to become more effective purchasers. And of course this will, in turn, help them become a more effective selling organisation, as they can pass on a share of their savings to their own customers while retaining the rest on the bottom line!
